Chief Strategist/Suckerpunch Co-Founder
As chief strategist, Jody relishes the challenge of distilling complex concepts into clear, creative strategies. Overseeing all areas of Suckerpunch operation, Jody directs the team to craft the editorial, design and digital elements that bring our clients’ visions to life. Since graduating with honours from Red River College’s Creative Communications program, he has focused his career on marketing and communications for food and agriculture. When he isn’t cooking up excellent strategy, Jody enjoys spending time in the kitchen, preparing inspired meals for family and friends.
Creative Director/Suckerpunch Co-Founder
A former roller derby skater and graduate of the Advertising Art program at Red River College, Jennifer is known for her boundless energy and design intuition. As creative director, she works very closely with clients, seeing projects through from conception to delivery. Living and breathing design, Jennifer uses her critical eye to bring client-focused creative to life, understanding that all jobs – large or small – can have a huge impact on brand. In 2017, this work hard/play hard gal brought together two of her passions and launched the annual Run for Tacos, an almost 5K race that culminates in an all-you-can eat taco extravaganza on the Suckerpunch deck.
After graduating from the Asper School of Business, Madison quickly found a passion for planning and managing projects, programs and events of all sizes. In her role as Suckerpunch’s Account Director, Madison keeps everyone’s momentum moving forward, quickly building relationships with clients and overseeing projects from conception to completion, always with an eye toward the next milestone after our clients have reached their goals. When she isn’t working to make ideas into reality, Madison keeps herself grounded with hot yoga and running, and is a proud foster failure to her cat, Zoey.
For Leah, marketing and communications run in the family. For years, she’s helped her dad with his communications business, whether it’s helping with website design, handing out flyers or managing social media accounts. In her day-to-day as Suckerpunch’s Account Manager, Leah uses her creative problem solving and communication skills to understand the needs of our clients and help create solutions to reach their goals. When she’s not at the office, Leah enjoys watching live music, hanging out at her cabin in Victoria Beach, and cuddling with her rescue dog, Otis.
Keely started her career at an iconic Canadian chain, Lululemon, working there for nearly 10 years as a manager helping drive growth, accelerate talent, and execute strategies on a tactical and strategic level. When Keely’s not helping her clients grow as one of Suckerpunch’s Account Managers, she enjoys growing her bookshelf – having read over 300 books in 2021 alone. With her wardrobe coincidentally being mostly Lululemon, Keely is incredibly active: she enjoys swimming and running, whether alone or with her dog Augustus.
Lola started her marketing journey on the client services side and learned the importance of active listening early on as great ideas or concepts can often come from unexpected people or places. As Suckerpunch’s Agency Administrator, Lola ensures that our workflow is organized and our team is operating at peak efficiency. In her spare time, Lola enjoys curling up with a good read, getting out for a nice walk and exploring a new city. She also likes experimenting with and perfecting new recipes — even when they don’t turn out the first time.
Grant has worked in website development for nearly 10 years. In that time, he’s had the opportunity to work on websites for brands like Pepsi, Cabela’s and Cargill — maybe you’ve heard of them? Grant is passionate about user experience and loves taking the time to plan and build things that have a positive impact for our clients and their users. If you’re looking for him during non-work hours, good luck: he prefers to spend his free time outdoors camping, hiking or paddling, or sampling the latest local craft beers.